Portfolio
​
​
Here are some examples of my copywriting and editing. If you have any questions or would like to see more, please get in touch.
#BeeWell website
The University of Manchester, The Gregson Family Foundation, Anna Freud
Surveying young people’s wellbeing and campaigning for change, BeeWell wanted to update its website to reflect its new national remit and its evolution as a brand. I re-wrote existing copy and created new content, presenting information clearly and concisely, in a way that reflected BeeWell’s core values and celebrated its commitment to young people.
ICE Breakwaters Magazine
AtkinsRéalis
As sponsors of the 2023 Institute of Civil Engineers Breakwaters (ICE) conference, engineering consultancy AtkinsRéalis put together a magazine for delegates, for which I wrote seven in-depth articles relating to the imminent challenges of climate change, erosion and coastal adaptation.
EcoTransform website
The University of Warwick
Preparing for its launch in Spring 2023, EcoTransform wanted to market its social and environmental policy consultancy services – a research spin-out from the University of Warwick. Getting to grips with a fresh brand, I supported the team to develop key messages, style and tone of voice, and worked with them to create copy for the new website.
Rail Professional Magazine
AtkinsRéalis
I regularly write thought leadership pieces on behalf of global engineering consultancy, AtkinsRealis, for a variety of eminent trade publications. Working with technical experts, I cover a fascinating range of environmental and engineering topics including net zero, biodiversity, water quality, technology and infrastructure.
Online course marketing
The University of Manchester
As The University of Manchester grows its provision of internationally-focused online postgraduate courses, I’ve written web pages, marketing brochures and flyers for many new and exciting programmes, framing course content within the context of current global challenges.
(The linked web page has been updated.)
Clearing 2020/21
Manchester Metropolitan University
I worked across the MMU Clearing campaigns in 2020 and 2021, writing upbeat yet informative email campaigns, and introducing creative listicle-style web content to engage and encourage potential applicants.
(The linked web page has been updated.)
It's Time: Your guide to arriving at Manchester
The University of Manchester
I was commissioned to write friendly and engaging copy to build a sense of excitement for new students at The University of Manchester, while clearly and concisely giving them important information about actions they need to take when arriving on campus and registering as a student.
Your Manchester Magazine
The University of Manchester
Invisible (Manchester) supports ex-homeless people by training them to give tours of their city, arming them with the confidence and skills they need to turn their life around. Here, I tell the story of Alice, a driven young graduate who set up the organisation, and Danny, who has benefited from the fantastic work they do.